Media Kit Smash Registration Opens Soon (Plus Win a Spot!)-WINNERS ANNOUNCED

The three winners of Media Kit Smash are….
– Shelly Bergman
– Dani Ryan
– Herchel Scruggs


Last month I announced my second course, Media Kit Smash. Well it’s time to get ready for it because registration opens Monday, February 10 at 11 am Eastern!

Media Kit Smash

There are TWO sessions to choose from, depending on your schedule.

SESSION 1: Monday, February 24 – Friday, March 7

SESSION 2: Monday, March 17 – Friday, March 28

Registration closes the Wednesday before the start of the session (or when it sells out). Each class is maxed about at 50 students so space was limited.

Cost: $65

Email subscribers: Your special discount code drops tomorrow!

Not on the list yet? Join by tonight at 10 pm Eastern, you’ll get an email in the morning for the exclusive discount.

Where do you sign up for the course? When the course goes live, you can register at this link: That link will NOT be live until registration opens. The site will be slow (and may even crash) right when it opens so be patient!

What’s the Course Include?

With Media Kit Smash, you’ll learn:

  • The basic components of a solid media kit (and how many pages are a perfect size for any blog)
  • How to create the perfect bio, with prompts to kickstart your writing
  • Whether you should write your media kit in first or third person
  • Must-have stats to include… and additional ones to use when your audience is small
  • How to gather information that gives brands a clear picture of your audience
  • Showcasing your sponsor and advertising opportunities (and which details get too nitty gritty)
  • Why you should build credibility with testimonials and how to ask for them
  • The one thing missing from many media kits (and how to fix it)

I know not everyone has fancy software like Adobe InDesign… and you don’t have to! In this course, you’ll make a beautiful, professional media kit in PowerPoint (if you don’t have PowerPoint, not to worry– just keep reading), then convert it to a PDF for your finished media kit. In this instructor-led course, you’ll get:

  • Eight lessons over a two-week period (Wednesdays are catch-up days and for our chats)
  • Eight media kit template starters for PowerPoint
  • Over 50 icons to use in your kit (just do NOT use them all — hello, overkill!)
  • Videos showing design tips to make important details STAND OUT
  • Handouts to make creating your kit easier
  • Two live chats with me in a private chat room (text chats with transcripts provided if you miss them)
  • Private Facebook group to discuss each day’s lesson and get feedback (Group will be open for three full months if you get behind)
  • Share your finished media kit in the Facebook group
  • BONUS: One-sheet templates (for those times when you just need to send a little less info)

As an instructor-led course, I’ll be in the Facebook group daily to guide you and answer questions. I even promise to provide four points of feedback (2 praises, 2 suggestions) on your final media kit if you share it in our private Facebook group within three months of taking the course.

Tools Needed:

  • PowerPoint (or Google Drive)
  • A tool installed to capture analytics (Google Analytics, Statcounter, Clicky)
  • Quantcast installed- or the most current Google Analytics code installed on your blog to capture demographic data (Nice to have but not required)

This course wasn’t created to convince you that you need a media kit or tell you how to pitch to brands (pitching will be a course down the road though). It WILL walk you step-by-step through a media kit that will knock the pants anyone you send it to (metaphorically of course).

Why PowerPoint?

If you’re wondering why on earth we’re using PowerPoint, you’d be surprised as its design capabilities. As someone who’s used Adobe InDesign, Photoshop, and Illustrator since high school, I used to scoff at the idea of anyone designing in PowerPoint. But it’s come a LONG way, baby.

I chose PowerPoint because not everyone has access to design programs like InDesign, nor do they have the desire to learn complex software just to create a media kit. If you DON’T have PowerPoint, you can use Google Drive for 95% of this course (and for that other 5%, I give you links to alternate methods to create similar design elements). You can also use Open Office or Keynote, but I can’t provide any specific feedback for how to use those.

The No-Risk Guarantee- That’s How I Roll

If you’re feeling wishy washy about the course, don’t worry. If you take the course and decide you didn’t really get anything out of it, then I will refund your money. You just have to let me know within 30 days of starting the course. (Out of nearly 600 students for my first course Content Brew, I’ve only ever had to give ONE refund… and it was because the person thought the course would give her access to “moms” so she could market her products. Um what?)

Enter for a Chance to Win One of 3 Spots

Yep! I’m giving away three spots! You choose the session you want to attend. You can enter right here!

a Rafflecopter giveaway

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  1. Riette says

    Wow! I watched your webinar this morning (was 4 in the morning where I am :) ) on “Blog design mistakes bloggers make (and how to fix them)”. I enjoyed it so much I bought your Blog Design for Dummies book right after watching with an Amazon gift voucher I had.

    I’ve also been saving up for your Content Brew course (can’t wait till I can get it).

    Basically, I’m a huge fan and am following all your advise to start my own blog. Loved the posts on choosing a blog name you won’t regret – am using it at the moment to help me choose the right name.

    So thank you.

    This course looks amazing, just like all the others. If I don’t win, it’ll be the next one I save up for.

    In case you’re wondering, I’m from South Africa!

  2. Amy says

    I think this course would be so useful for us at Jersey Family Fun and to also help me get my ducks in a row for when I launch my personal blog later this year.

    I’m really enjoying your posts and Blog Design for Dummies (I got for Christmas!).

    It would be awesome to win.

  3. says

    Sounds like so much great information in this course. I love your website and I get so many helpful ideas on how to make my blog better from it. Thanks!

  4. says

    Looks like a super course! I’d love to win because I’m just moving in to monetizing my blog (just switched from Blogger to WordPress last month!) and can use the help setting up a more professional media kit.

  5. Karen says

    Wow! Looks great. I have so much to learn and it looks like there will be great tools for me to use to get started!

  6. Stephanie says

    This would be a great tool to add to my resources for both personal and business use (helping my hubby out with his business)… Perfect timing for me!!

  7. says

    I would LOVE to win this because I am a beginning blogger with the ambition and drive to get my blog to where I want it to be. That’s where this course comes in to play. When my kick ass media kit blows everyone away, I will be able to snowball those good vibes back into my blog so that i am able to have the blog that I’ve always dreamed about :) Thank you.

  8. says

    I loved your last course and would love to win this course. I have been blogging for almost 5 years and I still don’t have a media kit. They just scare me for some reason. I would love to learn how to do one with your course.

  9. says

    I took your Content Brew course so I know how amazing your courses can be. I’d love to take the Media Kit course because even though I have a one page that I’m happy with, I know it could be improved. I also struggle every time I sit down to create something beyond that one document. I know I could really benefit from this course and with your guidance create a media kit that I’d be proud to distribute.

  10. says

    I would love to win this to help promote myself as well as blog to get better opportunities and sponsorships for upcoming blog conferences.

  11. temysmom says

    I think I was in the first group for your Content Brew course and it completely changed the way I looked at my blog and content. I learned so much valuable information. I’ve been struggling with doing a media kit and just feel a little lost. This class is exactly what I need right now.

  12. says

    Thank you so much for all of the fabulous information you provide. Your book, Blog Design for Dummies, is my go-to resource. I’m an exTechexec who led a large department of web + software designers for many years, but running a solo business is a completely different beast. I’m in the process of starting up a life coaching business and blog, and I find your advice, experience, and lessons learned timely and spot-on. Keep up the good work! We need you!

  13. says

    I took Content Brew quite a while ago, in one of its earlier iterations. I am sad to admit that I never updated the course when you offered it for previous students. Anyway, I enjoyed the information within and I would love to know more the media kit because my knowledge is peripheral, at best. I would love to have some sponsors for my blog, and this would be a step in the right direction.

  14. says

    Always looking to improve and I know you are the woman who can help me do that through all things blog and blogging. Thanks for the chance .

  15. says

    This course is exactly what I need – especially the prompts for writing a bio. I can’t seem to write anything about myself!

  16. says

    This course is exactly what I need! I loved your Content Brew course and know Media Kit Smash will be just as info-packed!

  17. says

    I’d love to win it to keep up the momentum I’ve got from working my way through your Content Brew course. I’ve taken time out from dealing with sponsors at the moment to focus on improving my blog design and its content. Then it’ll be time to revamp the media kit before going on an all out blitz!

  18. says

    This sounds like exactly the course I need. I feel like I’m stuck when it comes to any sort of marketing for myself or my brand. I’m on the verge of launching some new events and I so need help in this area! :)

  19. says

    I just took your content brew as a gift for my birthday and am on a roll creating content before I re-launch my blog (including style!) I’d love to learn more from you!

  20. says

    I’d love to win the course for a few reasons – mainly, so that I can create a smashing media kit. :) I think I’m ready to take that next step but I missing that *one* tool. I’d also like to be able to recommend the course with my first hand knowledge of how awesome it is.

  21. says

    I’ve been working on my media kit since TypeA in September, but need help! As a Content Brew Alum, I feel confident that this course will help me create a “smashing” media kit!

  22. says

    Hi Melissa! I know this course will be amazing. Your DIY Blog Critique and Blog Design for Dummies have been go-to resources for me. I’m looking forward to enrolling in the Content Brew soon and would love to also attend this program. Thanks so much for all of the awesome resources that you provide for us! :)

  23. says

    I have attempted to make a media kit and failed big time. I’ve just started working with a new partner this year and would love to blow everything out of the water with our new energy we have created together.

  24. says

    This has been on my blog to-do list for ages. Part of the reason it lingers is that I’m just not sure where to start … or what I want the finished product to look like. This workshop will help me finally check a killer media kit off my list!

  25. says

    I would because I do not HAVE a media kit.. Okay, well I do, but it’s just sorry.. Boring and always feels like it’s not working. I’ve only sent it out a couple times, and always don’t feel “right” with it. Would be great to get it fixed. :)

  26. says

    This looks like a great course! I have been putting off doing a media kit because design is not one of my strengths – I like the idea of learning to do it on powerpoint!

  27. says

    I’m disabled, and so on a very limited income. I had to save up to register my domain and web hosting! I’d love to take classes like this (and so many others), but there’s only so much I can do. I would love to win this!

  28. hchybinski says

    Oh my word – this has been on my to do list FOREVER – taking this course would make me actually do it and cross it off!

  29. says

    I’ve been blogging for a few years and am really ready to take my blog to the next level. This has been something I’ve been doing on my own, I’d like to have real help to get this done. Thanks for the opportunity!

  30. says

    I’ve been blogging for a few years, ok six, and I’ve had a few things holding me back from getting serious earning income. Specifically, the media kit. Call me a fraidy cat and I won’t deny it! Last month I launched a second site with the intention of monetizing it from the beginning and a clear vision. A media kit is the next step. I NEED to win this!