I’m thrilled to welcome Kalyn Brooke to Momcomm today! Kalyn writes at Creative Savings and is the perfect example of how to ask for a guest post. She’s a Momcomm reader who came to me with an idea, the overall point of the article, and a sample of writing. Kalyn has been a pleasure to work with and I only wish I had the post up sooner. Here are Kalyn’s tips for how to get past the constant barrage of blogging do’s and don’ts and to focus on what matters most!
There are a lot of different ways pro-bloggers tell newbies they can generate more blog traffic, get more followers, subscribers, comments, likes, etc. And we dutifully follow their suggestions. I mean, they are the pros, right?
Here are some of the most common:
- Comment on other blogs
- Participate in link parties
- Produce great content and lots of it
- Guest post on other blogs
- Be generous with links
- Network on social media
But what they might not tell you, is what to do when all those things don’t result in the success you were expecting.
It can be hard to see bloggers who hit the big leagues in six months. Meanwhile, you dutifully follow all the “rules,” and still find your own blog in an excruciatingly slow growth period. We wonder what went wrong. Should we have tried harder, wrote more posts, commented on one more blog?
Let me tell you from experience. The answer is NO.
The Internet is a fickle thing, readers don’t have awesome attention spans, and you’re always one click away from something else new and exciting. And it’s nothing related to what you did, or didn’t do on your blog or marketing strategy!
So, instead of being miserable and avoiding sleep to make your site more competitive, or more strategic, why not try a few unconventional perspectives? Or perhaps these are the very things we should have developed in the first place, before tackling anything on our blogging to-do list.
1. Be Yourself
I’m not saying to get rid of business strategy or to stop reading how-to blogs. But anytime you start to get depressed, or anxious about where you are, or what you’re doing, remember…..be yourself. Everything else will fall into place.
- You might not get your five comments in on other blogs, but the one you do leave will be more genuine and from the heart.
- Your conversations on Twitter won’t be forced, and you’ll build actual relationships.
- You might not even get a post up every day, but the two or three you do write will be of incredible quality and benefit your readers even more.
Best of all, it relieves that burden of trying to be everything to everyone. Which is physically and emotionally impossible, anyway!
2. Be Patient
Really great ideas take time. We can’t expect everyone to say how wonderful our blog is after 10 posts. For many of us, it takes a good year or two for significant growth to occur.
Use this slower growing point to hone your writing voice, develop your passion, and make mistakes. Find out what works and what doesn’t. Get into a blogging routine, collect ideas, and write extra posts. Plan for the time when you will have a larger community of readers, so you can serve them more effectively.
Wouldn’t you rather a trial-and-error period happen with only ten people watching, than one hundred?
3. Celebrate Your Accomplishments
My husband is forever telling me I’m a grass-is-greener-girl, always looking ahead to what I don’t have, or what could be. Unfortunately, it’s true, and that isn’t healthy! You can’t focus on where or how you fall short. Instead, focus on what you’ve already accomplished.
- Are you ahead in your posting schedule? Great!
- Did you see a small spike in traffic today? Yes!
- Is there at least one new visitor who left a comment this week? Do a happy dance!
If you develop a heart of discontentment now, you won’t be able to enjoy your blog even at 50 comments or 100,000 page views. You’ll always be craving more.
Blogs are supposed to be fun! Let’s not turn them into something that we dread, or let them consume so much of us that our emotions rise and fall on our statistics.
Pro-bloggers can only give you so much advice. You have to be the one who finds contentment in what you write, how you promote, and the types of relationships you build.
Kalyn Brooke is a writer/blogger in Southwest Florida who isn’t afraid of hard work or BIG dreams. As a girl with an insane amount of hobbies, life is never boring, and she loves spending it with her husband, Joseph, and one super adorable bunny, named Twix. Frugal living is her passion, book hoarding her weakness, and a well-stocked freezer full of ice cream an essential luxury. You’ll find her latest money-saving ideas and projects at Creative Savings.